In fact, to successfully scale, you must balance the need to focus on those fewer, better things that will make a leveraged difference for your company and your need to be flexible so you can adjust as you go.
Essentially, your action plan must be adaptable to the changing circumstances of your marketplace, but also heed the high cost of lost momentum and a frustrated team if you change your company's focus too frequently.
(Our business coaching clients' staff members tell us how dizzy they feel when the founder changes too many things too frequently.)The quarter is the perfect unit of time to bridge your big-picture goals--which probably have a two- to five-year timeline or longer--and your weekly planning and daily action.
 Unfortunately, unless effective action plans are put into place, valuable strategic planning efforts may be rendered meaningless.
An organisation’s commitment to strategic planning is commensurate to the extent that it completes action plans that have been specifically designed for the achievement of strategic goals.
With the help of an effective action plan, a person is able to distinguish between where they are now and where they would be in the future.
An effective action plan would be like a guide to someone assisting him or her to achieve a goal.
Dick describes an effective methodology for action planning, which incorporates the following elements: This approach creates a “double action plan” by outlining the proposed activities, while also monitoring potential deviations from the plan.
The steps in this action-planning process are summarised below: 1.
Vicki and John La Plant, founders of Vital Learning Experiences in the United States, write that “goals without action plans are day-dreams”.
 By creating and implementing a business plan, organisations can generate sales, profits, cash flow, and improved efficiencies.