Thomson Reuters provides a wide range of business solutions, including tax and accounting technology and expertise.
This case study example illustrates the benefits The Cheesecake Factory experienced using Thomson Reuters’ product Onesource, a tax technology helping businesses stay compliant.
Case studies usually follow a typical story structure, which means they have a beginning, middle, and end.
Think of them as a “before and after” snapshot of a customer's business – complete with quotes, statistics, and images.
Whether they're tailored to automotive companies, healthcare, defense, or anyone else, case studies help reassure buyers that they're making a sound investment.
Production Modeling Corporation (PMC) includes an entire library of downloadable case studies on its website.Marketing and advertising agencies It's easy for agencies to make bold claims about getting customers more leads, engagement, and customers. Case studies prove that they can deliver the results they promise, making it more likely businesses will give them a chance.Australian advertising agency Smart combines beautiful imagery with measurable results in its case study for the Whitsunday Apartments on Hamilton Island.This brings credibility to your marketing materials – your product does what it says it will.Finances and accounting Accounting equals money: something that matters (and matters a LOT! There’s also that pesky business of making sure your company meets government regulations when filing taxes.The methods of business case studies are similar to scientific case studies, but instead of trying to cure diseases, B2B marketers are trying to make their offerings more compelling to potential customers.Simply put, a case study is a way to prove your product or service works, with factual evidence from your current customers.And, once you’ve got those basics down, (or if you already do!) we’ve got you covered for the next step – how to write a GOOD case study, and how to maximize it to increase sales.Case studies can also use them during the meeting to close the sale.A lot of B2B marketers tend to focus on product specifications and other statistics.